In my legal profession I sometimes scratch my head and wonder why even well off individuals make certain purchases. Sometimes it is out of boredom because they have all this disposable income and nothing to do with it. Other times it is out of ignorance. That is not to say these people are not educated, but a successful real estate investor may be out of their league when it comes to investing in classic cars. Then there are a few purchases that make you question if something more is going on. These types of sales seem to go against market trends causing the buyer's reasoning to come into play. A recent article covered this type of sale in the hobby and I want to dive deeper on it to get what the GoCollect universe thinks.

Spider-King

I may be biased but one of the best things about the GoCollect website is the articles. GoCollect experts have been out in the field gathering research, spotlighting events, and documenting sales that could impact the collectibles market. Recently, one such article by Don highlighted a $31,200 sale of a Dell'Otto variant Amazing Spider-Man #667. This was a yellow label 9.8 Dell'Otto variant signed by the artist himself. Many comics sell for the mid-five figures, but this one seemed noteworthy to say the least. Don saw it first and I applaud him for his keen observation. He indicated that this book was special and thus a possible reason for its sale price. The sale was so unusual that I wanted to dive a bit deeper into what might have gone into the sale as well as trying to determine if it was a wise purchase.

A Lone Wolf?

One of the reasons Don reports this book sold for such a high price could have been the rarity of the issue. The book is a 1:100 variant meaning for every 100 issues ordered one variant was delivered. It should be noted that the actual number of copies that exist seems much lower because even after prior high dollar sales the CGG census remains relatively unchanged. Currently there are 81 total copies in the CGC census. Were some copies destroyed or are they possibly sitting on a shelf waiting to be graded in the future? The current numbers is not a lot so it may be deemed to be legitimately rare. That does not make this issue different from many other books where so few copies exist. Several signed Golden and Silver Age comics are rare and yet sell for fractions of that price so what else does this issue have going for it. Maybe the unusually high sale was a result of the art factor.

Banksy Sales

Art is subjective. There is no rhyme or reason for what pops and what flops. Banksy is a famous artist, but does the quality of the artist's work stand out from other street artist's work so much to justify the millions between a Banksy sale and their art? Dell'Otto's work is top notch but is this cover even something that is exhibitive of his best work, much less better than comic peers. Dell'Otto's run on Annihilation is memorable as are his other covers in Amazing Spider-Man. Those issues sell for pennies when it comes to this most recent sale. It appears then that the artist is not the single driving force for the price of this issue. Sometimes keys can drive interest in a book so maybe that is what is at play here.

Signed, Sealed, but not Delivered

Comic publishers always promise that their new storyline is the next great saga in the title. This issue was supposed to be part of a great storyline, but fans lost interest. Furthermore, nothing key happened in this issue. No memorable deaths, first appearances, or other plot details that make this issue historical. So basically this is a rare fourteen year old signed comic book that has a variant Dell'Otto cover. He is still signing so even having a signed cover does not explain such a sales price. One can see in the data that signed Incredible Hulk #181 are not much more valuable than unsigned copies in the same grades. There has to be something else here to justify the large sales amount. The next part of our review was to determine the investment potential for this issue. Maybe that is what set this book apart.

Apples to Oranges

In real estate it is hard to compare properties because each is unique. One tries to have a few comparable that are a close approximation to determine a proper appraisal. That basically is what was done with comics using their FMV. When Don reported this sale I reviewed other investment quality books one could buy for that price. Key books with noted first appearances were included. A couple common key books that are readily available for purchase were also included for the analysis. Then there were rare books that also had noted artists to mimic what might have happened with this sale. As a result, here are a few books along with some key data for each that were used for our investment analysis.

Famous Funnies #209

Classic cover of Buck Rogers drawn by Frank Frazetta. FMV of only $20,000 for a 9.6 copy with eight in that grade. Total graded books in the CGC census is 188 copies. While not many sales the price could go up on this grade if a book came to auction. The low population of such an older book could drive it to the same level as the Dell'Otto variant.

Incredible Hulk #181

Two copies of 9.6 have an FMV total sales price of $32,000. This book has the first appearance of Wolverine with around 600 total copies (signed & universal) in that grade or higher.

Amazing Fantasy #15

The first appearance of Spider-Man has over 4,000 graded copies in the CGC census. A 4.5 universal copy will still cost around $32,000 according to the GoCollect FMV calculation.

Crime Suspenstories #22

A comic used in the US Senate hearings to investigate juvenile delinquency. Less than 500 copies exist in the census with a recent 8.5 sale setting the GoCollect FMV for that grade at $31,000.

Tomb of Terror #15

A total of 149 copies in the census. You can purchases 2 copies in the 8.5 grade for $31,000 based upon the GoCollect FMV. This issue's graphic cover caused it be used as an example of why certain comics should be banned for the youth of America.

Detective Comics #58

The first appearance of Batman villain the Penguin. Total of 125 graded copies in the CGC census. An 8.0 had a sale at Heritage auctions on 9/15/2024 for $26,400! That was for the first appearance of a major Batman villain who stands the test of time in not too shabby a grade. It is logical to see that book sell for roughly the same as that recent Dell'Otto price right now.

So What Happened

A quick review of these and other issues indicates a few things. There were other books that could have been purchased for that price that had greater significance both in comics and historically that were available. In addition if this purchase was for an investment it may have been wiser to purchase a high grade copy of Incredible Hulk #181 along with other key issues to allow for diversification and better flexibility for liquidity. Maybe the purchaser was a big fan of Dell'Otto. The artist has talent that cannot be ignored and the fact that this book is a rare signed high issue could also be a key selling point for a true Dell'Otto collector or investor. Those are all good reasons for why this book could have sold for so much. But was it a wise investment? I would argue not. So what occurred here. Maybe...

Nefarious or Innocence Matters Not

One hobbyist I talked with about this sale asked if this could be a sign of market manipulation. He pointed to dealers selling the long term potential of Ultimate Fallout #4 for years. Everyone "believed" in Miles while at the same time they were dumping copies in limited numbers to keep the prices up and supply down. This collector asked me if I thought the variant sale was in the same vein. Was this transaction meant to spark more books being offered by a secret group of dealers who held a great number of this issue? A Dr. Strange investigation would not be required to determine if the Illuminati was running a scam to corner the market and make a profit on this Amazing Spider-Man variant because in the end it does not matter. ALEA IACTA EST.

Proceed with Caution

When sales like this happen it causes a ripple effect. Yes we are talking FOMO. People fear that this book is a bargain at that low $31k price and will start new bidding wars on other 9.8 signed or unsigned copies. Then lower grades will be scooped up by others hoping to also cash in on the hype. The mere fact that the sale occurred will impact the market. Already two articles have been written by GoCollect highlighting the sale because it is newsworthy. More Internet stories will follow. This will result in increased sales and additional bidders on these "sure" things because Dell'Otto covers will stand the test of time like other great comic book artists. Right?

Smart Play

Everyone remembers the Outriders who broke though the Wakandan force field during the initial stages of Avengers: Infinity War. They were cannon fodder meant to test defenses of the force field and the rest of the battle field. These pawns were deemed by Thanos to be expendable. Collectors and investors cannot afford such recklessness. Be smart and observe the transactions. Do not let one incident result in rash behavior. Ask yourself if there are better options available and plan accordingly. Use the GoCollect sales data to help you act. The MCU did not rush Avengers: Endgame after the original Avengers film because money was at risk. If the mouse and his huge bank account is that cautious how can you afford not to be? Remember pigs get fat, but hogs get slaughtered even in the comic book marketplace. This sale occurred but that does not mean it was a wise one.

"There is a very easy way to return from a casino with a small fortune: go there with a large one."

Jack Yelton