BOOM! Studios is proud to announce an exciting new licensing partnership with Hasbro, bringing MY LITTLE PONY to the publisher.

The press release follows:

Media Release -- BOOM! Studios is thrilled to announce that it has licensed from Hasbro, a leading games, IP and toy company, the publishing rights to the longtime fan-favorite IP that taught us all the friendship is magic, MY LITTLE PONY.



"At its core, MY LITTLE PONY has always been about the power of storytelling — stories that inspire friendship, kindness, and confidence across generations," said Marianne James, Senior Vice President of Global Licensing at Hasbro. "Together with BOOM! Studios, we're building on that legacy with new tales that celebrate everything fans have loved about the brand and invite new readers everywhere to share in its magic."

Teased at New York Comic-Con 2025, fans can look forward to all-new stories in the MY LITTLE PONY universe coming from BOOM! Studios in late 2026, along with a BOOM! Direct Reserve Campaign collecting the previous runs of MY LITTLE PONY comics launching on Kickstarter early 2026. Currently, BOOM! Studios is running a similar campaign for JEM AND THE HOLOGRAMS for the next 27 days.

"Since 1982, MY LITTLE PONY has been a brand synonymous with friendship and adventure," said Michael Kelly, Publisher of BOOM! Studios. "Creating new adventures for the Mane 6 within the Friendship is Magic continuity is as exciting for all of us here as it will be for the fans."

For continuing news on MY LITTLE PONY comics and more from BOOM! Studios, stay tuned to boom-studios.com and follow @boomstudios on X.

About BOOM! Studios

BOOM! Studios, part of the Random House Worlds portfolio of imprints at The Random House Publishing Group, a division of Penguin Random House, is the home of world-class comic book and graphic novel storytelling for all audiences. Through four distinct imprints—BOOM! Studios, BOOM! Box, KaBOOM!, and Archaia— the team has produced bestselling, award-winning original work, including Keanu Reeves' BRZRKR, Something is Killing the Children, and Lumberjanes, while also breaking new ground with established licenses such as Mighty Morphin Power Rangers, Dune, and The Expanse properties. BOOM! original series have been brought to life in media, including the feature film The Empty Man (20th Century Studios), the animated series Mech Cadets (Netflix), and most recently, the live-action series Butterfly (Prime Video). Please visit www.boom-studios.com for more information.

About Hasbro 

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With over 164 years of expertise, Hasbro delivers groundbreaking play experiences and reaches over 500 million kids, families and fans around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.

Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.

For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2025 JUST Capital Industry Leader, one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50, and a Brand that Matters by Fast Company. For more information, visit https://corporate.hasbro.com or @Hasbro on LinkedIn.

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Contact:
Anthony Mauro
BOOM! Studios
[email protected]