Media Release -- In a world where the hottest kid's toys are based on real people, a ragtag class of students must prove they're the best toys for the job, competing against friends and enemies at Dollington Academy to achieve action figure fame...all while being just 6 inches tall.

Toyetica is the story of Trixie Tangle, a tiny Bittle student, whose race of small people live alongside humans in everyday life...working, playing and most importantly, landing toy model contracts. With the right theme, the best accessories and a catchy name, Bittle students can nab the role of a lifetime as highly-paid models for human children's toys. Luckily for Trixie, she's been accepted to Dollington Academy, the best of the best in toy prep schools!

In volume one of TOYETICA, Trixie tries to befriend the mysterious new mermaid student, Minky Mermille. Meanwhile, everyone in class gets their official toy accessories, but practically no one is happy with their choices. A secret Trixie has discovered from the school's past may be the answer to everyone's problems, but with Minky threatening to quit school, Sweetina fighting with a horse and the campus gazebo burning down, can Trixie get anyone to listen to her?

If you love My Little Pony, Gravity Falls and Steven Universe, you'll love the friendship, humor and emotion that Toyetica reveals, as Trixie and her friends unite to help the students of Dollington every day, defeat the forces of evil and prank rival school Mecha Tech within an inch of their tiny lives.

TOYETICA VOLUME 1: Perfect for fans of My Little Pony, Gravity Falls and Steven Universe

Writer(s): Marty LeGrow
Artist Name(s): Marty LeGrow
Cover Artist(s): Marty LeGrow
128 pgs./ E / FC
$14.99

What people are saying about Toyetica:

"If there's one word to describe this series so far, it's 'charming.' It's quite a joy to read about these tiny characters..." (The Broken Infinite)

"I am an adult and I absolutely love this series so far." (The Pop Break)

"...this may be one of those series that could end up rivaling Monster High."
(Reading with a Flight Ring)
"Toyetica isn't about the perfect toy model, the princess with a million accessories and a pony and a lot of market appeal," writer M. LeGrow comments. "It's about the other toys who don't have the glossy packaging, the right theme, the shiny outfit. And it's about the toys who never really wanted those things to begin with, because they've got bigger dreams than what the world wants them to do." She continues, "I've always felt that I wouldn't mind being put in a box, so long as I get to pick the box I go in. It's when other people choose it for me that I start to think outside of it."

Preorder TOYETICA VOLUME 1 with the Diamond item code OCT171049. Look for it in comic book stores on December 6, 2017.

ABOUT ACTION LAB ENTERTAINMENT- Formed in 2010 with the purpose of pooling their collective talents into a single, powerful entity, the members of Action Lab Entertainment have countless years in multimedia publishing, design, and business. Their first release, Fracture, was successfully funded through Kickstarter and since then they have continued their mission to produce high quality, genre-spanning entertainment. Since its formation, the accolades for A.L.E continue to build on a daily basis. Among its more popular titles are all ages material like the Eisner, Glyph, Shel Dorf Award nominated series PRINCELESS, MIRACULOUS (based on the Nickelodeon Television series), Jamal Igle's MOLLY DANGER, Artist/ Writer Katie Cook's GRONK and Gayle Middleton's (My Little Pony, The Littlest Pet Shop) monstrously adorable VAMPLETS. Action Lab's Mature Readers imprint ACTION LAB DANGER ZONE continues to push the envelope of comics entertainment with titles as varied as Charles Band's PUPPET MASTER and Dan Mendoza's over the top horror-comedy ZOMBIE TRAMP, VAMPBLADE and ITTY BITTY BUNNIES IN RAINBOW PIXIE CANDY LAND, and socially relevant titles including SOUTHERN DOG, KINGDOM BUM and M Goodwin's TOMBOY.