Media Release -- Presenting December 2012's Top Sellers in the categories of Magazines, Videos, Books, Trading Cards, Apparel, Prints & Posters, and Collectible Items based on total unit sales to comic book specialty shops.
Data for Diamond's sales charts – which include the monthly market shares and all top product charts – are compiled by Diamond Comic Distributors from a universe of over 3,500 accounts, comprised of comic book specialty shops and other merchant stores and buyers. The shops are primarily located in North America, with a percentage of sales also to international stores and buyers located throughout the world. The account base includes not only brick-and-mortar comic book specialty shops, but also Internet stores, chain stores, and other specialty stores.
Unit and dollars sales are calculated based upon orders invoiced and shipped to Diamond accounts during any given month, which comprises initial pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable.
About the Diamond Sales Index: The Sales Index of selected monthly Best Seller Charts is presented as a comparative tool for retailers and publishers. It presents Diamond's monthly sales for individual titles in relation to Diamond's total sales for the issue of DC Comics' monthly Batman comic book. (Batman is used as the control title – with a value of 100 – because sales of Batman usually remain relatively stable.) This allows for easy comparison to other titles and helps retailers gauge their orders for all other titles. This formula is only a guide, other factors may impact a titles' ability to sell in certain locations and clientele.
TOP 10 MAGAZINES
| QtyRank | RetailRank | Index | Magazine | VendName |
| 1 | 6 | 3.49 | BLEEDING COOL MAGAZINE #2 (MR) | AVA |
| 2 | 1 | 3.06 | DC BATMAN AUTOMOBILIA FIG COLL MAG #1 1989 BATMAN MOVIE | EAG |
| 3 | 2 | 2.48 | DC SUPERHERO CHESS FIG COLL MAG #22 RED HOOD BLACK PAWN | EAG |
| 4 | 3 | 2.41 | DC SUPERHERO CHESS FIG COLL MAG #23 BATWING WHITE PAWN | EAG |
| 5 | 5 | 1.75 | DOCTOR WHO MAGAZINE #455 | PAN |
| 6 | 8 | 1.60 | BACK ISSUE #62 | TWO |
| 7 | 4 | 1.28 | CLASSIC MARVEL FIG COLL MAG SPECIAL GIANT MAN | EAG |
| 8 | 11 | 1.26 | ALTER EGO #114 | TWO |
| 9 | 9 | 1.07 | DOCTOR WHO SPECIAL #33 | PAN |
| 10 | 7 | 1.02 | CLASSIC MARVEL FIG COLL MAG #190 VANCE ASTRO | EAG |
TOP 10 BOOKS
| QtyRank | DollarRank | Index | Book | VendName |
| 1 | 1 | 3.83 | LEGEND OF ZELDA HYRULE HISTORIA HC | DAR |
| 2 | 3 | 1.73 | FRANK CHO WOMEN HC BOOK 02 (MR) | IMA |
| 3 | 7 | 0.90 | NEIL GAIMAN CHUS DAY HC | HAR |
| 4 | 17 | 0.83 | DC SUPER HEROES DARK KNIGHT YR TP JOKER VIRUS | CAP |
| 5 | 18 | 0.76 | DC SUPER HEROES DARK KNIGHT YR TP CAT COMMANDER | CAP |
| 6 | 6 | 0.73 | BEHIND THE SOFA CELEBRITY MEMORIES OF DOCTOR WHO PX HC | DIA |
| 7 | 22 | 0.69 | DC SUPER HEROES DARK KNIGHT YR TP SCARECROWS FLOCK OF FEAR ( | CAP |
| 8 | 36 | 0.69 | DC SUPER HEROES BATMAN YR TP FIVE RIDDLES FOR ROBIN | CAP |
| 9 | 37 | 0.69 | DC SUPER HEROES BATMAN YR TP FUN HOUSE OF EVIL | CAP |
| 10 | 25 | 0.68 | DC SUPER HEROES DARK KNIGHT YR TP KILLER CROC OF DOOM | CAP |
TOP 10 TRADING CARDS
| DollarRank | QtyRank | Trading Card | VendName |
| 1 | 1 | DC COMICS BATMAN THE LEGEND T/C BOX | CRY |
| 2 | 6 | BOWMAN 2012 STERLING FOOTBALL T/C BOX | TOP |
| 3 | 7 | BOWMAN 2012 STERLING BASEBALL T/C BOX | TOP |
| 4 | 4 | TOPPS 2012 STRATA FOOTBALL T/C BOX | TOP |
| 5 | 2 | DC COMICS NEW 52 T/C BOX | CRY |
| 6 | 3 | BENCHWARMER VAULT 2012 T/C BOX | BEN |
| 7 | 5 | VAMPIRE DIARIES SEASON 2 T/C BOX | CRY |
| 8 | 8 | MARVEL BRONZE AGE 1970-1985 T/C BOX | RIT |
| 9 | 12 | BOWMAN 2012 DRAFT PICKS & PROSPECTS BASEBALL T/C BOX | TOP |
| 10 | 13 | DEADWORLD T/C COLLECTOR SET | BRE |
TOP 10 APPAREL
| DollarRank | QtyRank | Apparel | VendName |
| 1 | 1 | BTTF MARTY HAT REPLICA | DST |
| 2 | 53 | DOCTOR WHO TARDIS HOODED BATHROBE | PIN |
| 3 | 57 | STAR WARS JEDI HOODED COTTON BATHROBE | PIN |
| 4 | 2 | DEADPOOL WOVEN BIGGIE KNIT CAP | NEW |
| 5 | 51 | SUPERMAN SYMBOL COTTON BATHROBE | PIN |
| 6 | 62 | BATMAN SYMBOL COTTON BATHROBE | PIN |
| 7 | 12 | DOCTOR WHO TENTH DOCTOR COSTUME T/S LG | TIT |
| 8 | 81 | SPIDER-MAN RED & BLUE HOODED COTTON BATHROBE | PIN |
| 9 | 18 | DOCTOR WHO TENTH DOCTOR COSTUME T/S MED | TIT |
| 10 | 10 | HALFLING SLIPPERS | THI |
TOP 10 POSTERS
| QtyRank | DollarRank | Poster | VendName |
| 1 | 2 | SAVAGE WOLVERINE POSTER | MAR |
| 2 | 1 | FIREFLY 10TH ANN CELEBRATION ART PRINT | QUA |
| 3 | 7 | SECRET AVENGERS POSTER NOW | MAR |
| 4 | 8 | YOUNG AVENGERS POSTER | MAR |
| 5 | 3 | WALKING DEAD SEASON 3 ZOMBIE POSTER | SCO |
| 6 | 10 | NOVA POSTER NOW | MAR |
| 7 | 11 | SUPERIOR SPIDER-MAN POSTER | MAR |
| 8 | 6 | WALKING DEAD SEASON 2 ATTACK THE RV POSTER | SCO |
| 9 | 12 | FEARLESS DEFENDERS POSTER NOW | MAR |
| 10 | 130 | ULTIMATE COMICS X-MEN BY PACO MEDINA POSTER | MAR |
TOP 10 COLLECTIBLES
| DollarRank | QtyRank | Collectible | VendName |
| 1 | 1 | SW HAN SOLO IN CARBONITE DX SILICONE TRAY | KOT |
| 2 | 7 | DOCTOR WHO TARDIS & DALEK SALT & PEPPER SET | PHI |
| 3 | 4 | SW MILLENIUM FALCON DX SILICONE TRAY | KOT |
| 4 | 5 | SW R2-D2 DX SILICONE TRAY | KOT |
| 5 | 18 | STAR TREK DOOR CHIME | THI |
| 6 | 30 | DOCTOR WHO TARDIS 3D CERAMIC TEAPOT | UND |
| 7 | 98 | DOCTOR WHO EXPANDING TARDIS TENT | UND |
| 8 | 3 | POP WALKING DEAD DARYL DIXON VINYL FIG | FUN |
| 9 | 2 | SW DEATH STAR SILICONE TRAY | KOT |
| 10 | 6 | POP WALKING DEAD RICK GRIMES VINYL FIG | FUN |
TOP 10 VIDEOS
| QtyRank | DollarRank | Video | VendName |
| 1 | 14 | GODZILLA VS BIOLLANTE DVD | VPD |
| 2 | 20 | GODZILLA VS BIOLLANTE BD | VPD |
| 3 | 13 | YOUNG JUSTICE INVASION DESTINY CALLING DVD | WAR |
| 4 | 1 | MOTU 30TH ANN DVD COLL | MIL |
| 5 | 29 | MY LITTLE PONY ADVENTURES CRYSTAL EMPIRE DVD | GAI |
| 6 | 3 | NARUTO SHIPPUDEN UNCUT DVD SET 13 | WAR |
| 7 | 17 | BLEACH THE MOVIE HELL VERSE DVD | WAR |
| 8 | 4 | DOCTOR WHO SHADA DVD | WAR |
| 9 | 74 | PISTOL FOR DJANGO/DJANGO KILLS SILENTLY DVD | GAI |
| 10 | 18 | NINJA SCROLL BD | SEC |
