Media Release -- DC Entertainment is kicking off The New 52 on August 31 with the midnight release of the two red-hot comics your customers have been waiting for: JUSTICE LEAGUE #1 and FLASHPOINT #5!
To insure the event is a success for all participants, DC has established the following guidelines.
This promotion is open to all US and Canadian accounts in good standing currently receiving comics on Tuesday for Wednesday on-sale.
Retailers need to adhere to the on-sale date and time of Wednesday, August 31 at 12:01 am.
The only new DC titles that can be sold on Wednesday, August 31 at 12:01am are:
FLASHPOINT #5 (JUN110178)
FLASHPOINT #5 Variant Edition Cover A (JUN110179) FLASHPOINT #5 Variant Edition Cover B (JUN110180)
JUSTICE LEAGUE #1 (JUL110187)
JUSTICE LEAGUE #1 Variant Edition (JUL110188) JUSTICE LEAGUE #1 B&W Variant Edition (MAY118218) JUSTICE LEAGUE #1 Combo Pack (JUL110189)
No other new DC items from that week's new releases may be sold during the event. Failure to adhere to the on-sale date and time will result in the loss of Tuesday delivery.
UK retailers please note: Due to the Monday, August 29 Summer Bank Holiday, the midnight sale option will not be available to UK retailers.
